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  • Eleni Kitra presenting to advertising and marketing leaders at ABGs 2025 CMO Forum

    ABG CMO FORUM 2025 | DUBAI, UAE

    TT Lounge Dubai, United Arab Emirates

    The ABG CMO Forum 2025 united senior marketing leaders from across the MENA region to define key industry priorities, shape the Forum's future direction, and explore media measurement trends. The session featured strategic discussions, executive collaboration, and insights on Total Video Audience Measurement in Saudi Arabia.