ABG PLATFORM POWER HOUR WITH PINTEREST

Unlocking Pinterest Performance in MENA. Join ABG and Pinterest for a Platform Power Hour with Farimah Moeini exploring Pinterest performance in MENA, from audience behavior and creative best practices to full-funnel planning, automation, measurement, and ROAS.
MARKETING AS A GROWTH ENGINE | 2025

Marketing in MENA is evolving from a support function to a core growth driver. This regional study explores how data, AI integration, leadership transformation, and purpose-led performance are reshaping marketing strategy across the region.