CREATOR BRAND TRANSPARENCY STUDY | UAE & KSA 2025
ABG and Sociata analyzed 7,000 Instagram and TikTok posts across the UAE and Saudi Arabia to evaluate sponsored content disclosure practices, transparency trends, and influencer labeling compliance.
INFLUENCER MARKETING BEST PRACTICES | UAE 2024
Influencer marketing in the UAE is entering a new era of accountability. This charter outlines practical guidance on licensing, disclosure standards, ethical partnerships, and responsible campaign execution — helping brands and creators build trust while navigating a rapidly evolving regulatory environment.
INFLUENCER MARKETING BEST PRACTICES | KSA 2024
As influencer marketing accelerates in Saudi Arabia, brands and creators must balance creativity with responsibility. This charter offers practical direction on disclosure expectations, partnership governance, and culturally aligned campaign execution to support sustainable industry growth.