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X-WR-CALNAME:Advertising Business Group (ABG)
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X-WR-CALDESC:Events for Advertising Business Group (ABG)
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DTSTART;TZID=Asia/Dubai:20260916T150000
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DTSTAMP:20260708T220031Z
CREATED:20260708T220031Z
LAST-MODIFIED:20260708T220031Z
UID:6478-1789570800-1789574400@www.abg-me.com
SUMMARY:ABG PLATFORM POWER HOUR WITH PINTEREST
DESCRIPTION:Pinterest is where people come to plan\, get inspired\, and shop\, not scroll past. For ABG brands\, that intent-driven mindset presents a valuable opportunity. \nJoin the Advertising Business Group (ABG) for a live online session with Pinterest as part of ABG’s Platform Power Hour series. \nThis session features Farimah Moeini\, Head of Sales Partnerships\, MENA at Pinterest\, who will walk through who the Pinterest audience is in the region\, how they move across the full funnel\, and where the platform complements other marketing channels. \n\nWHAT WE’LL EXPLORE \n\nBusiness setup and creative best practices that work on Pinterest\nUsing trends and cultural moments to shape campaigns\nStructuring for performance\, including Performance+ automation\, targeting\, and budget allocation by funnel stage\nReading the metrics that matter and iterating to improve ROAS and incremental sales\nConcrete playbooks and next steps to launch\, scale\, and test on Pinterest\n\n  \nFEATURED SPEAKER \nFarimah Moeini\, Head of Sales Partnerships\, MENA at Pinterest \nFarimah Moeini will lead this Platform Power Hour session\, sharing insight into the Pinterest audience in MENA\, how users move across the full funnel\, and how brands can use the platform alongside other marketing channels. \n  \nWHO SHOULD ATTEND \nIf you lead a brand\, a marketing team\, or a creative function and you’re asking yourself what the genuinely defensible edges are in 2026\, this session is for you. \n\nRegistration is available through LinkedIn
URL:https://www.abg-me.com/event/pinterest-performance-mena/
LOCATION:VIRTUAL\, United Arab Emirates
CATEGORIES:ABG Events,Workshops & Sessions
ATTACH;FMTTYPE=image/jpeg:https://www.abg-me.com/wp-content/uploads/2026/07/abg-power-hour-unlocking-pinteret-performance-sept-2026.jpg
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